Trade-Show Representation

We can organize your direct or in-absentia participation in trade shows - in Moscow or in the regions of Russia.

If you see your business reach all-Russia proportions, we insist you must participate in trade shows for your industry. With our help you can present your advertising materials at the trade show, and see the reaction your products elicit from your potential Russian clients.

Why it is important:

The Russia/CIS market is not yet up to par with Western markets in terms of its business infrastructure. In the West, as you know, trade associations and other industry organizations play an influential role. But in Russia not yet. Companies have to rely on themselves here in order to get noticed, and the networking events to attend are the trade shows conducted in regional capitals.

1. If you want to know about BUSINESS EVENTS IN YOUR AREAS OF INTEREST

We'll inform you of trade shows, exhibits and upcoming business events, providing you with strategic comments and observations based on years of our own participation.

2. If you want to Effectively Distribute Your Materials:

Every year our multi-profile company participates in 100-150 international trade shows for various industries of Russia/CIS. We offer our clients to present their advertising materials at our booths/stands in order to be noticed by the trade-show visitors. We also offer to «carry» your advertising materials to other booths/stands for other participants. Those trade-show participants/visitors who happen to be interested we conduct primary discussions with.

This service includes:

• COMPLETE PREPARATION OF YOUR MATERIALS: We translate and adapt your materials for the local market. We'll publish the Russian version in Moscow; stuff them into envelopes with your company logo.
  
  
• TRAINED STAFF: Your informational materials are conveyed by our staff to regional shows with clear instructions on introducing your company products. We'll provide additionally trained workers as needed for these shows and events.
  
  
• DISTRIBUTION OF YOUR MATERIALS: Our staff working on these shows seek out your potential customers based on your profile and interests. Our trained staffs will make the right pitches to introduce your services/products as they make the round of trade show booths...
  
  
• YOUR MATERIALS WILL BE CONVEYED TO THE PERSON IN CHARGE MOST LIKELY TO FURTHER BUSINESS WITH YOU (our rep will ask for and write down his/her name on the envelope). We'll acquire both direct phone number and e-mail address for personal follow-up.
  
  
• REPORT WITH COMMENTS: Our staff acquire your potential clients' business cards, make field notes concerning their interest level in your company and its products.
  
  
• FINAL STEPS: Our staff will make follow contacts with these individuals on your behalf.

3. If you would like to Participate In a Trade Show/Exhibit

We'll provide you with a full range of services such as organizing your exhibits in trade shows and conferences that we deem most significant for you:

• Setting up your booth or table, maintaining it with our staff and equipment.
  
  
• Printing/publishing in Russian your handouts, brochures and literature (per request we can translate your materials into other CIS languages).
  
  
• Assisting you with suggestions about important trade shows in Russia/CIS-including regional exhibits that might benefit you.

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